Web applications often need to interact with iOS applications installed on a user’s device. For example, when a user browses your corporate website on an iPhone or iPad, you might want to enhance the experience by redirecting the user to your company’s iOS apps on the user’s device. This design delivers a better end-user experience for your visitors, as a native iOS app provides more functionalities than a traditional web application can do.
In this article, I’ll show you how to launch native iOS apps from a URL on a web page and pass data to the app, as well as how to use the Smart App Banner feature (available in iOS 6 and later devices) to launch a specific app on the device (if it’s installed on the device) or redirect the user to the Apple Store to install the app (if it’s not already installed).
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